Job Title
Digital Marketing Analyst
Job Responsibilities
Analyze website traffic using Google Analytics and other tools.
Monitor and improve SEO performance.
Track and report social media and digital campaign results.
Conduct keyword research and competitor analysis.
Prepare weekly and monthly performance reports.
Support paid advertising campaigns (Google Ads, Meta Ads, etc.).
Identify trends and recommend optimization strategies.
Coordinate with content, design, and development teams.
Educational Qualification
Bachelor’s degree in Marketing, Business, IT, or a related field.
Basic to intermediate knowledge of SEO and digital marketing.
Familiarity with Google Analytics, Google Search Console, and social media platforms.
Strong analytical and reporting skills.
Good communication and teamwork abilities.
Experience Requirement
0–2 years of experience in Digital Marketing, SEO, Web Analytics, or a related field.
Freshers with relevant certifications in SEO, Google Analytics, or Digital Marketing may apply.
Basic understanding of Google Analytics, Google Search Console, and keyword research tools.
Experience in monitoring website traffic and preparing performance reports is preferred.
Knowledge of on-page SEO, social media analytics, and paid advertising platforms is an added advantage.
Additional Requirement
Knowledge of Google Ads and Meta Ads is an advantage.
Understanding of keyword research and on-page SEO.
Experience with Excel or Google Sheets.
Ability to work independently and meet deadlines.
Freshers with relevant certifications may also apply.
